A social media campaign and the hospitality of strangers
It’s been two weeks today since we first landed in Hanoi. When we arrived and drove through the Old Quarter, Tyson said that this may just turn out to be his favourite new city in Asia. The atmosphere was fantastic – cars, scooters and bicycles everywhere, people on the street wearing Vietnamese straw hats and selling fruit, flowers, donuts or socks out of cane baskets tied to the end of a broomstick carried across their shoulders. Old, tall, skinny buildings lined the streets, authentically run-down and housing a mixture of apartments and small businesses. Wide avenues, lakes and parks were reminiscent of the French influence of days gone by.
We’ve lived in four places in Hanoi now. At first, we spent a night at Luan’s Homestay, which we found on Air BnB. Family-run and located smack-bang in the middle of the Old Quarter, it was the perfect spot from which to explore the city during our first day.
After our trip to Halong Bay, we were moved just two houses down the street to an old hotel in need of love and attention, whose main characteristics were its thin walls and mattresses whose springs dug into your back. On our first night, a bunch of what sounded like 20 young Vietnamese people kept us awake until past midnight with drunken shouts up and down the stairwell and banging as they carried their passed-out friend to the room opposite ours.
Our third accommodation was where we spent the majority of our time, and it was also the furthest from the city centre – about a 45-minute bus ride away. It was here, in an apartment attached to a mall and adjacent to a main road, that we spent a week with YESD (Youth Employment and Society Development), a social enterprise founded by three young Vietnamese women whose aim is to help fight unemployment among university graduates in Hanoi, preserve the Vietnamese culture and provide authentic Vietnamese travel experiences for tourists. With a focus on organising responsible tours in Vietnam and creating positive change in a country still in the early stages of its tourism development (in comparison to some of its South-East Asian neighbours), we were there to volunteer, along with two Americans, a French girl, a Brazilian/British couple and a Mexican.
While Tyson had the opportunity to teach two English classes, our main focus was to help YESD with their tourism marketing. Wanting to start and finish a project in the short time we had, we decided early to design and launch a social media campaign to promote responsible tourism in Vietnam. And so, in just over a week, we designed a questionnaire, interviewed about 50 random tourists about their views on responsible tourism, collaborated with the Brazilian/British couple on a promotional video and launched a campaign to encourage travellers to be more conscious of how their actions when travelling can help create positive change. Needless to say, we were pretty proud of our efforts. Check out the final results here.
During our time with YESD, we were also blessed to be able to join a spontaneous two-day tour to Ninh Binh province, home of UNESCO World Heritage Listed Trang An Landscape Complex, Vietnam’s ‘inland Halong Bay’. What a spectacular spot! Limestone mountains covered in jungle alternate with partially submerged valleys and steep, sheer cliffs to form a natural area like something out of a Jurassic Park film. Below, a river meanders through caves and past rice paddies, and women who, before tourists arrived, were dependent on fishing for a meagre income, row visitors around using a combination of both their hands and their feet. I have never seen anywhere quite like it. This was definitely the highlight of our Vietnam trip so far, with Tyson and I agreeing that it was even more beautiful than Halong Bay. It was great to be out of the city, away from the terrible pollution, loud noise and busyness of Hanoi, and the experiences we had in Ninh Binh – cycling, hiking up mountains, riding motorbikes along the motorway, riding in an overnight lay-flat bus and staying with a local family – made the trip a unique and very authentically Vietnamese experience.
And here we are, back at No Bai International Airport, having just left our fourth accommodation near the West Lake of Hanoi. We spent two days here working on the YESD video with Roni and Hester, the Brazilian/English YESD volunteers. Our host was Robert, a gracious Canadian expat and the creator of his own English teaching programs for various groups of disadvantaged children in Hanoi. Robert is also a Workaway host (Workaway is the organisation through which we have been volunteering), and his apartment was the perfect spot from which to enjoy our last two nights in Hanoi. We were even fed Western food and wine – a pleasant alternative to the Vietnamese food we have been eating every other day and which has unfortunately caused Tyson and I to be sick a total of three times on this holiday!
Now we’re off to revisit our first Air BnB host Thong in Ho Chi Minh City, for a couple of days of exploring the south before making our way back through Kuala Lumpur to Brisbane.